Business

Microsoft-Yahoo! deal gets green light
by Magdalena Rosova

After Microsoft and Yahoo! Won antitrust clearance from the U.S. and European Union, they said they would go ahead with their planned tie-up in Internet search. Both the US Department of Justice and the European Commission agrees with the search agreement of the two companies. Now the companies will focus on the process of implementing the deal. The European Commission also announced its approval of Microsoft's plan. Microsoft and Yahoo! will implement the deal in the coming days. Yahoo! will now move its search platforms to Microsoft. All customers and partners over the world will be transitioned by early 2012. Both companies stated that the transition would create! unified search marketplace with improved innovations for consumers. The transition will also give more opportunities to advertisers and web publishers. The companies will create a new platform with a larger pool of search queries. A year ago Microsoft offered Yahoo! 47.5 billion dollars for takeover. The details of a new partnership were finalized already in December. The companies believe to overcome Google, current leader in a web search and advertising market. Although this is just the beginning, the green from European Commission and US Justice Department is and important milestone in the whole process. Microsoft chief executive Steve Ballmer believe that together with Yahoo! they would provide “more choice, better value and greater innovation.” US Justice Department officials said that the transition would not lessen competition in the United States and therefore there is no reason to not agree with the deal. According to the officials, both Microso! ft and Yahoo! compete with Google and not with each other.
rel ated story (sgx16533): http://news.yahoo.com/s/afp/20100219/tc_afp/useucompetitioni...

by Magdalena Rosova for SigEx Ventures (http://sigexventures.com)

SigEx Ventures's matrix of properties are quickly becoming leaders in digital telebroadcasting, free content delivery allowing people to easily talk, view, upload and share through free online TV broadcasting, free unlimited global calls, video blogs and SMS. SigEx Ventures invests in projects deploying "free" to add-on royalty revenue models

posted by Blog TechSource @ 10:54 PM