Business

German Quality
by Claudia Sonea

In Romania there is a general opinion that all German products are the best and the German quality is worthy of all the money invested. Thus, Romanians prefer German products, especially when it comes to cars and motorcycles. The BMW brand is highly appreciated and some would even pay half of their salary every month just to own a BMW car. Let’s see why anyone would starve just to have a BMW. First of all is the resistance to time, to constant use, to bad roads, the smooth feeling of driving such good products like a car or a motorcycle. The company also offers a warranty that is more than satisfying every ! demand and they do take good care of their customers. For instance, BMW launched in 2004 the model K 1200 GT and now they recall 122,000 motorcycles from all over the world, after discovering brake problems. This happened in spite of the fact that the company is currently facing hard times as sales plunged due to the financial crisis, as Motors Liquidation Company sued it over gearbox supply contract. As it is proves that BMP would rather lose some money than the customer’s trust in the brand. Few car manufacturers would have acknowledged the faulty system and even fewer would have taken back the faulty motorcycles. However, as the Germans are men of their words and they invest in their products hard work and try permanently to improve them with the purpose of enhancing customer’s experience. The question that remains is whether the owners of the 122,000 K 1200 GT motorcycles will either receive their m! oney back, either they will get a new one. Don’t go away! , this d efinitely will have a follow up.

related story (sgx17340): http://www.france24.com/en/20100518-bmw-recall-more-hundreds...

by Claudia Sonea for Cantell TV (http://cantell.tv)

Cantell TV is the fastest growing provider of digital broadcasting coupled with telecommunications, allowing people to easily control, view, upload and share digital content through proprietary interface coupled with free phone calls. Cantell TV is committed to delivering infinite choices to your world of entertainment at the tip of your fingers.

posted by Blog TechSource @ 3:56 PM