Monday, November 30, 2009

Black Friday Shopping
by Milota Sidorova


When all the country decides to shop, the retail report is more than expected. Americans celebrated Thanksgiving Day, but somehow attacked their shopping malls on Friday, Saturday and Sunday. In the U.S. there is also the name for these post-Thanksgiving sales – Black Friday. According preliminary report by ShoperTrak the session started with modest start – Friday sales rose 0.5 percent to $10.66 billion compared with a year ago. The National Retail Federation however suggested there will be 1 percent sale decline during the holidays compared with Christmas 2008. Black Friday Shopping 2009 was typical by two main characteristics. Increasing customer conscious! ness about the desired goods and increasing on-line sales. The days when mothers, fathers and all the individuals woke up at 3:30 am to stand up in the line for discounts are gone. Most of them got the advantage of huge discounts of on-line retailers and stayed at home. The sales didn’t take place only on traditional on-line retailers as Amazon or eBay but the shoppers offered their goods via social networks – Twitter and Facebook. The way of shopping however didn’t affect the volume of sold products. The number didn’t increase. The reasons are obvious – rising unemployment and cutting spending. The main article was the clothes and the electronics. The demand grew for basic textiles such as denim, fleece and tweed goods. The electronics were expected to thrill the sales – most of it included flat LCD screens and TV’s. The best merchants were J.C. Penney and Sears Holdings Corp operating Kmart and Sears. Both of them made their pr! oducts available on webs at the same time. The post-Thanksgiv! ing disc ounts and madness is over, the real question on shoppers is to attract their customers during the rest of the season.

related story (sgx16023): http://news.yahoo.com/s/ap/20091129/ap_on_bi_ge/us_holiday_s...
by Milota Sidorova
for PocketNews (http://pocketnews.tv)

PocketNews is a new real-time news broadcaster delivering the latest and hottest news right to your pocket ! With global clients who want to be kept up to date, PocketNews is everyone's way of keeping in touch with ! the World.

0 Comments:

Post a Comment

Subscribe to Post Comments [Atom]

<< Home