Business

IBM renewing
by Claudia Sonea

There is a new trend in the software business industry to acquire business-intelligence software. Moreover, it's a real competition between vendors and IBM wants to be in the top, so it has just bought Cognos Inc. for $5 billion in cash in the context that SAP AG already acquired Business Objects SA for $7 and Oracle Corp. paid $3.3 billion for Hyperion Solutions Corp. The challenge is now to technically integrate business-intelligence offerings in a way that is easier and less expensive for customers. Business-intelligence software are used by big organizations like IBM, SAP, Oracle, in order to gather data in "dashboards" useful to shaping of issues like the financial impact of staffing changes or marketing moves. It was introduced in the product packages because it merged with other applications the business software does. When it comes to the merge issue, IBM will add its new acquisition to information management software division and will keep Rob Ashe as Cognos CEO, but he will have to report to the group's head, Ambuj Goyal after the first quarter of 2008 when the deal will be completed. IBM's deal is integrated in a portfolio that has been increased lately with new software as a strategy because software generates much fatter profit margins than IBM's sprawling technology-services business which connects various kinds of software applications. However, the opinions on the merge with new software are divided. David O'Connell, a senior analyst with Nucleus Research, is skeptical, while Paul Hamerman, Forrester Research, says customers won't be affected in any way of the changes due to the pre-existent partnership IBM and Cognos had. On the stock market a change could be noticed, both Cognos shares rose $4.17, or 7.9 percent and IBM shares rose 1.2 percent, or $1.20. Armonk, N.Y.-based IBM has previously acquired the consulting division of PricewaterhouseCoopers in 2002 for $4 billion. Don't go away, seems like IBM's renewing doesn't stop at Cognos. More interesting things to come!

related story: http://news.yahoo.com/s/ap/20071112/ap_on_hi_te/ibm_cognos;_ylt=Ap3jonHkHED8NY6GKx2rVVSs0NUE

by Claudia Sonea for PocketNews (http://pocketnews.tv)

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Edited by Zuzana TYlkova

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posted by Blog TechSource @ 9:17 AM